Positioning, positioning, positioning The best software doesn't sell itself. Even if you did have the best software, it needs to be positioned, priced and pitched correctly to stand a chance amongst your competitors, and that's where product marketing
Working with Product Marketing
Working with Product Marketing
Working with Product Marketing
Positioning, positioning, positioning The best software doesn't sell itself. Even if you did have the best software, it needs to be positioned, priced and pitched correctly to stand a chance amongst your competitors, and that's where product marketing